Something like global warming is probably always going to be perceived as being a bigger problem than it really is/affected by humanity more than it really is. People like things that allow them to think they matter and global warming is a perfect outlet for that. New York Magazine had a
good article recently about the minds of the electorate. The gist is that things like Facebook have enabled people to feel like they're more important than they really are.
Quote:
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They unearthed a study of 11,000 teenagers that was done once in 1951 and once in 1989, in which only 12 percent agreed with the statement “I am an important person” the first time around, whereas 78 percent agreed the second.
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I can only imagine that's more like 90%+ at this point.