Quote:
Originally Posted by Shaw
Not really, commercials have been around since the beginning of televised sports. Turning an athlete into a billboard hasn't. It makes the team and the orginaztion look cheap.
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There is branding all over the place in American sports; why do NFL coaches dress the way they do? Because they are ordered by the league to do so to sell gear for the sponsoring apparel company. Nike Swooshes on the shoes, socks, and jersey; you get the idea.