I also didn't mention I have bought and sold it over ten times since last year. When it was bouncing between ~10 and ~11 per share, I was having a great time cashing in 8-12% over and over. I doubled my money doing this and bought at 9.73 and have held since.
I've already mentioned the 10% loss rule to you (regarding ILMN) and am surprised you don't subscribe to one of the smartest rules in investing.
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